Rooted in time

Thousands of years before its essential benefits became known to Western medicine, the ashwagandha (Withania somnifera) herb was a staple part of Ayurveda.  Today, many yoga practitioners and wellness enthusiasts use ashwagandha as an organic remedy for various conditions.

The knowledge of how to harness the herb’s natural medicinal and restorative benefits have survived the passage of time. For centuries, the ashwagandha herb has been used extensively for its rasāyana (restoration) and healing benefits. It is also known as the amangura, winter cherry, Ayurvedic ginseng, ghoda asoda, Indian ginseng and a multitude of other names which reveal how its usage has transcended across global borders.

Ashwagandha berries start as a green bud before turning into yellow blossoms. After a certain time, the blooms become red. The essence of the herb is extracted and turned into capsule, powder or liquid form to maximize its benefits.


In terms of healing and medicinal effects, ashwagandha capsules are a natural stress and tension reducer.  The herb is also known for its neurological benefits and its ability to promote mental clarity and tranquility.  With modern life in a constant state of activity, the body is exposed to environmental stressors and toxins on a daily basis. With the ashwagandha herb’s natural restorative and antioxidant properties, despite exposure to ever day stressors, depleted energy can be restored and maintained.

Just like the Ayurvedic tradition, organic knowledge on the herb’s useful properties has survived the passage of time. The herb continues to be used as a therapeutic and healing alternative to non-organic solutions. However, modern methods have synthesized the benefits of the ashwagandha herb into a supplement capsule form while ensuring the product retains its organic character and complies with existing product regulations.

Powder form:         Capsule:

Leave a Reply